| FACTS & FIGURES |
| |
|
| Broadcast hours : |
9am - 1am (16 hours) |
| Locations : |
JW Marriott, Ritz-Carlton, Vistana KL, Vistana Penang,
Vistana Kuantan, Cameron Highlands Resort
|
| Total number of screens :
|
JW Marriot - 561 screens
Ritz Carlton - 365 screens
Vistana KL - 364 screens
Vistana Penang - 419 screens
Vistana Kuantan - 215 screens
Cameron Highlands Resort - 56 screens
|
| Programme length : |
30 minutes per loop (2 commercials per loop) |
| Number of loops per day : |
Total exposures per day 2,368 (64 Exposures per day per screen for 1 spot)
|
| Audience profile : |
Affluent Consumers / Tourists
|
| Audience Breakdown : |
JW Marriott - 158,000 per annum
Ritz Carlton - 69,000 per annum
Vistana Penang - 184,000 per annum
Vistana KL - 159,000 per annum
Vistana Kuantan - 91,000 per annum
|
