| |
Company
Infoscreen is the electronic media brand for YTL Info Screen Sdn Bhd, a wholly owned subsidiary of
Infoscreen Networks plc, a company listed on the London Stock Exchange.
Tasked originally
with the technical support and infrastructure management
of all electronic and multimedia
assets located at YTL owned properties, YTL Info Screen
has identified an opportunity in the advertising
market place, and is now offering the Info Screen medium
as an integrated solution for advertising,
marketing and info-tainment. With a customisable penetration
into a blend of mass and targeted
demographics, the Info Screen medium will soon prove
to be one of the most effective out of home and
transit media solutions in the Klang Valley.
Transmitting
from centralised servers based in Lot 10 and KL Sentral,
the Info Screen network currently
comprises more than 1000 TV, LCD and Plasma screens in high pedestrian traffic locations from the modern and well
regarded ERL high speed rail systems (serving KLIA to
KL Sentral and vice versa, as well as points
in between), to the consumer and entertainment heartland
of Bukit Bintang in Kuala Lumpur, where its screens are located in Lot 10 Shopping Centre, Starhill Gallery and Sungei Wang Plaza.
|